Google’s Vanessa Fox Announces NOODP Tag

A couple of hours ago, Vanessa Fox announced a new META tag that allows webmasters to opt out of DMOZ title/descriptions appearing in the SERPs:


or <META NAME=”ROBOTS” CONTENT=”NOODP”> to cover all search engines.

MSN was of course the first to get the ball rolling on this, back on May 22.

Vanessa also wrote:

The way we generate the descriptions (snippets) that appear under a page in the search results is completely automated. The process uses both the content on a page as well as references to it that appear on other sites.

In case you’re one of those unlucky people who’s seeing nav links pop up in the search results, I’ve written previously about how Google snippetizes a page.

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